Projects
(July 2020 – present)
Live Art in the Plaza
Live Arte in the Plaza is a program by La Juan Gallery that brings contemporary art to the heart of everydays life: the plazas of the Community of Madrid. These public spaces are transformed into open stages where works are created live and shared without barriers.
(July 2020 – present)
Hot Cinema
Hot Cinema celebrates interruptions, comments, and noise in the theater to transform the film experience into a true cinematic performance. This proposal stems from the desire to enjoy cinema through participation and creativity, creating paths for new ways of conceiving audiovisual projection.
(July 2023 – present)
¡1,2,3... Perform!
1, 2, 3… Perform! is a live art experience for children and families where boys and girls become the protagonists. Through play, they enter a creative universe where the body, movement, and objects ignite the imagination.
(2024 - 2026)
Carnivals
Since 2024, La Juan Gallery has assumed the artistic direction of the Madrid City Council's Carnival celebrations with a simple yet powerful idea: to get the city playing. Not as escapism, but as a form of collective intelligence. The mask—an ancient gesture of transformation—is the starting point for activating imagination, humor, and a critical eye, exploring alternative identities, and celebrating what unites us.
(2020 – act.)
Canal Performance
Canal Performance is a series curated by La Juan Gallery that presents the work of national artists connected to performance art and new contemporary languages. Every month, on a Saturday, the theater comes alive through performance-based projects created specifically for the unconventional spaces of Teatros del Canal: hallways, lobbies, transit areas, and other non-stage spaces become the venue for the event.
(2019 // 2024 - 2025)
Reinventing chulapos
Re-inventing Chulapos stems from a simple idea: all traditions live because they adapt. The competition proposes to explore how contemporary creativity can revitalize and redefine the chulapo costume, respecting its history and symbolic significance, but opening it up to the vision of emerging young designers.
(2015 - act.)
XM2 Action
Action XM2 is a simultaneous performance piece in which 20 artists each activate a one-square-meter space. Within this minimal area, participatory, playful, everyday, or protest actions unfold over two hours, creating a landscape of micro-scenes through which the public moves freely, chooses its own path, and experiences art in an intimate and surprising way.
(May - June 2022)
Soy Meme Festival
SoyMeme is an internet culture festival curated by La Juan Gallery that starts from a clear premise: memes are also one of the artistic languages of the 21st century. Conceived as a crossroads between contemporary art, performance, and digital culture, the project transforms the Pilar Miró Cultural Center (Villa de Vallecas, Madrid) into a space where the screen is shared and the timeline is experienced live.
(2019)
Festival Surge Madrid
Juan Gallery also develops its own projects for Surge Madrid, exploring live art through multiple formats: intensive courses, photographic projects, immersive performances, and exhibitions. This broadens the horizons of performance art, generating new ways for artists and audiences to connect.
Past Events
Each event has been a meeting point for cultural expression and dialogue. Here you can discover the most significant moments from our past events.
